We’ve built long-lasting relationships that span industries, cultures, expertise, locations and interests.

thinkers & dreamers

thinkers & dreamers

Ferdi Rohrbeck

Business Director

Our business director brings a solutions-driven and individualistic approach to complex business challenges.

“I am a serial value-creator, with a highly ambitious can-do attitude, and the entrepreneurial spirit needed to succeed in today’s complex and competitive marketing world”.

Passionate about multi-disciplinary creative and strategic design projects, Ferdi’s expertise lies in the built-environment, in retail and in all forms of digital media where user journeys and user experience are key.

Ferdi’s philosophy of linking creativity, solutions, humans and business, ensures that the sky is never the limit.

Charles Roberts

Serial Entrepeneur

Charles is a seasoned marketing professional and serial entrepreneur. Experienced and well versed in all aspects of the business of marketing, promotions and activations including production, campaign ideation and development as well as the commercial processes underpinning all these disciplines.

He holds executive leadership roles in multiple South African businesses and contributes actively by sharing his wealth of experience on all projects engaged, ensuring compliance, integration and optimization of systems, management of suppliers and above all else, excellence in delivery to our clients.

creators & specialists

Sam Bainbridge

Creative Consultant

Our visual brand, communications and conceptual lead, Sam has worn many hats and played many roles – from brand designer, to wordsmith, to art director, creative director, editorial designer, web designer, animator and digital designer.

“I get to do what I love best every single day. Solving problems, communicating, creating, leading teams and building brands”.

Focused on creating audience-centric brand amplification through authentic storytelling, she has a binding love affair with words and enjoys finding precisely the right turn of phrase to tell a story. Whatever your business problem, or challenge Sam will help you solve it, with a listening ear, a strategic approach and a bag of pretty party tricks.

Sarah Byren

Content Creator

A specialised digital marketer, online strategist, social media manager and project manager. Sarah has cultivated a love for all things marketing, branding and design. A curious extrovert who has always thrived in creative spaces and projects, she is always keen to improve her understanding, grow her knowledge and branch out of the generally accepted comfort zone.

Sarah latches to anything backed by strategy – from social media, to brand campaigns, assisting our clients and their brands to grow and succeed through both digital and offline channels.

Carla Anthill

Graphic Designer

Carla brings over 30 years of experience in the advertising and print media industries working across clients in various business sectors that include finance, telecommunications, legal, publishing, engineering, transport, healthcare, beauty. Her responsibilities have ranged from creating and conceptualizing designs for print to preparing final artwork setup for digital campaigns. She prides herself on her attention to detail in everything she engages.

Her keen eye for detail and consistency in accurate and on-brief design delivery is what sets her apart. Extremely hard working, but exceptionally kind and patient truly accomplished design professional who we are proud to have as part of our team of specialists.

Matt Deuse

Motion & Post-production

With a sharp eye for detail and a deep passion for storytelling, Matt is a seasoned post-production artist specializing in bringing brands, products and communication to life through seamless editing, motion graphics, and compositing.

Whether crafting a tight narrative or adding the perfect visual touch, Matt thrives in collaborative environments where precision and creativity meet to create magic. He believes that through content creation simplicity, combined with clever and engaging ideas form the basis to any appreciable piece of work, which is in complete alignment to the EnableX methodology.

Cordell Brewer

Web design & Development

A versatile digital media and online marketing solutions architect with over two decades of experience across multiple industries.

Cordell combines his engineering background (B.Eng. Electrical) with business acumen to bridge the gap between technical implementation and strategic vision. With a talent for communication, he excels at translating complex requirements between technical, creative, and financial stakeholders to deliver cohesive, effective solutions.

His entrepreneurial approach has allowed him to develop a broad skill set in rich media production and digital marketing, whether working hands-on or managing teams of specialists.

Lois Schwartz 

Creative Designer / Industrial Product Designer

Lois is an accomplished industrial designer with more than a decade of retail-&-in store marketing design experience working for some of South Africa’s most esteemed design and manufacturing houses. Holding a BA in Industrial Design, she brings strong expertise in concept design and development, 3D visualisation, and the creation of refined, high-level, and sophisticated design solutions. She thrives in collaborative, optimistic environments, valuing diverse perspectives to elevate outcomes, underpinned by years of working with multinational teams based in Europe, the UAE and the US. Driven by a passion for working across design disciplines, Lois consistently delivers thoughtful, timeless designs rooted in clarity, simplicity, and purposeful innovation.

As part of the EnableX team she brings not only expertise, passion and experience but also a fresh perspective on how to approach complex retail display, branding and customer engagement challenges for our clients.

creators & specialists

supporters & doers

Leoné Reeder

Account Manager & Administrative Support Team

Leoné is an expert at connecting people, ideas, and opportunities. With over 15 years of hands-on experience across retail, media, and shopper marketing, she has worked with both global and local FMCG brands—leading projects from strategy and ideation through to execution and reporting.

She consistently delivers on client goals, builds strong relationships (her superpower), and brings sharp business acumen and creative, out-of-the-box thinking to every project. As part of our team, she manages key-account clients.

Kubeshini OdAyan

Financial Manager

Kubeshini is a financial manager, heading up book-keeping for EnableX, she has vast knowledge of the South Arican banking sector, worked in many departments of banking operations and has in so doing gained extensive insight into the financial industry.

She holds a Diploma in banking services as well as business computing, a consummate professional dedicated, diligent and above all, values the ongoing improvement of business processes greatly. Her expertise include general bookkeeping, managing of business finances and accounting for EnableX.

Her contribution to the business is invaluable and she is a great support to the entire team.

Andrea Botha

General Manager

Andrea is a skilled general manager with a diverse background in the health & wellness, manufacturing, design, and food & beverage industries. Holding a master’s degree in an allied health profession, she has worn many hats and understands the importance of teamwork in any field. She values innovation and is dedicated to improving business efficiency while enhancing people’s lives through high-quality services and products.

Her expertise includes operations management, client service, strategic sourcing, and project management. With a strong passion for new business ventures, start-ups, and fostering innovative ideas, Andrea adds invaluable experience to our team.

supporters & doers